About the Show
From the golden dunes of Rajasthan to the glittering stars of success – our show celebrates the indomitable spirit of Rajasthani talent.
The RIFA Awards are not just about recognition, but about honoring artists, creators, and visionaries from film, music, media, and social media who rose from the heart of the desert and carved their names in the sky.
It is a celebration of passion, culture, and excellence — where tradition meets aspiration, and where Rajasthan’s pride shines on a global stage.
We Clean. We Gleam.
The RIFA team, along with volunteers, carried eco-friendly cleaning tools and wore T-shirts marked with the campaign slogan — “We Clean. We Gleam.” The event symbolized how every small effort adds shine to the city’s glory.
Vikalp Mehta, known for his charm and humor, took the broom in hand and encouraged citizens to join the movement.









